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Recent Posts

Better Organic Search Results at Google Involving Geographic Location Queries

Better Organic Search Results at Google Involving Geographic Location Queries
Mar 09, 2017
by Bill Slawski
Has Google gotten better at organic search results involving location queries? I first started looking at...
Did the Groundhog Update Just Take Place at Google?

Did the Groundhog Update Just Take Place at Google?
Feb 08, 2017
by Bill Slawski
A story that ran at Search Engine Land a few days ago informed us of a...
How Google May Identify Device Locations Using Magnetic Fields from AC Powerlines

How Google May Identify Device Locations Using Magnetic Fields from AC Powerlines
Jan 26, 2017
by Bill Slawski
The Value of Knowing Location of Searchers to a Search Engine There are many reasons why...
Google to Extract Keywords from Image Text?

Google to Extract Keywords from Image Text?
Jan 19, 2017
by Bill Slawski
Might Google Extract Keywords from Image Text? A couple of years ago, I asked the question,...
Semantic Topic Modeling for Search Queries at Google

Semantic Topic Modeling for Search Queries at Google
Dec 28, 2016
by Bill Slawski
What is Semantic Topic Modeling? I came across some interesting papers at the Google Research pages...
Google's High Quality Sites Patent

Google’s High Quality Sites Patent
Dec 07, 2016
by Bill Slawski
You may recognize the names of one of the inventors of the patent I am writing...
Google to Use Distance from Mobile Location History for Ranking in Local Search

Google to Use Distance from Mobile Location History for Ranking in Local Search
Nov 18, 2016
by Bill Slawski
Does Mobile Location History Affect Local Search Ranking? Ranking factors for local search (and Google Maps...
How Title Tags Can Increase Your CTR

How Title Tags Can Increase Your CTR
Nov 15, 2016
by Mia (Former GoFisher)
Are you looking to increase Click-Through Rates (CTR’s) to your site from search engines? Before jumping...
Originality Replaces Geography as Google News Ranking Signal

Originality Replaces Geography as Google News Ranking Signal
Oct 28, 2016
by Bill Slawski
Updated 9/12/2019 The news is that Google has updated its news algorithm to focus more on...
Thematic Modeling Using Related Words in Documents and Anchor Text

Thematic Modeling Using Related Words in Documents and Anchor Text
Aug 05, 2016
by Bill Slawski
Entity Models and Thematic Models I've been looking at using models that can help with how...